Effective Date: January 1, 2020
Welcome! You have arrived at an online service location (e.g., web site or application) that is owned and operated by A Perfect Smile Orthodontics (or “we,” “our” or “us”). This “Privacy Policy” governs your use of any online service location (e.g., web site or application) that posts a link to this Privacy Policy, and also applies to your use of interactive features, widgets, plug-ins, applications, content, downloads and/or other services (collectively, the “Service”) that: (i) we own and control and make available through an online service; or (ii) that posts a link to this Privacy Policy, regardless of how you access or use the Service, whether via personal computers, mobile devices or otherwise.
PLEASE READ THIS COOKIE STATEMENT CAREFULLY BEFORE USING OR OBTAINING ANY MATERIALS, INFORMATION, PRODUCTS OR SERVICES THROUGH THE SERVICES. BY ACCESSING THE SERVICES, YOU AGREE TO ACCEPT, WITHOUT LIMITATION OR QUALIFICATION, THIS COOKIE STATEMENT. We reserve the right to change, update, or correct any of this Cookie Statement or any information contained in the Services at any time without notice by posting an amended statement to the Services. Your continued use of the Services means that you accept and agree to the revised Cookie Statement. If you do not accept this Cookie Statement (as amended from time to time), please exit the Services immediately.
To the extent we provide you notice on our Service of different or additional privacy policies or practices (e.g., at the point of our collection), those additional terms shall govern such data collection and use. By using our Service, you consent to our Privacy Policy and our collection, use and sharing of your information and data, and other activities, as described below.
The Information We Collect
Our web servers automatically capture your domain name, the IP address of the web page from which you enter our Service, browser type, the pages you visit on our Service, the amount of time you spend here and other relevant information about your visit. We do not collect any information that can reveal your personal identity unless you voluntarily provide it when you register to use interactive features of the Service, including the sales portal, or to receive information from us or our company/clinic. The information we collect is not part of any designated record set.
If you use the features on this website, you are “opting in” and agree to our collection of information as described above. By filling in a Contact Form or leaving comments on a blog post, you are opting in for us to retain that information in our website.
Use of the Information this Service Gathers/Tracks
Any personally identifiable information you give us will be used only as permitted by law, including to provide the product, service or information you have requested, like a quote from one of the Blue companies, or to support the programs for which you registered. Unless you specifically consent to let us do so, your personally-identifiable information, including your e-mail address, will not be sold, rented, licensed, or otherwise shared with third parties. Additionally, unless subject to your consent, to fulfill a request from you, or as otherwise set forth in this Privacy Policy –
We won’t send you any unsolicited e-mail (“spam”); and
No information collected at this Service, in personally identifiable form or otherwise, will ever be used to affect your health insurance coverage, eligibility, premiums or claims payment by A Perfect Smile Orthodontics.
The non-personally identifiable information we gather in aggregate form may be used to improve our Service, and we may share that information within A Perfect Smile Orthodontics, business partners, or third-party vendors working on our behalf.
Information that you voluntarily provided will be maintained as long as A Perfect Smile Orthodontics deems appropriate to fulfill the purpose for which you provided the information, until you request us to remove it, or for as long as permitted under applicable law.
We may offer other promotions (any, a “Promotion”) through the Service that may require registration. By participating in a Promotion, you are agreeing to official rules that govern that Promotion, which may contain specific requirements of you, including, allowing the sponsor of the Promotion to use your name, voice and/or likeness in advertising or marketing associated with the Promotion.
To the fullest extent permitted by applicable law, we may also disclose your information if we believe in good faith that doing so is necessary or appropriate to: (i) protect or defend the rights, safety or property of A Perfect Smile Orthodontics or third parties (including through the enforcement of this Privacy Policy, and other applicable agreements and policies); or (ii) comply with legal and regulatory obligations (e.g., pursuant to law enforcement inquiries, subpoenas or court orders). To the fullest extent permitted by applicable law, we have complete discretion in electing to make or not make such disclosures, and to contest or not contest requests for such disclosures, all without notice to you.
Third party analytics providers and ad servers
We may use third-party vendors to perform certain services on behalf of us or the Service, such as hosting the Service, designing and/or operating the Service’s features, tracking the Service’s activities, utilization of sharing technology that allows users to share content on this Site through social media, and analytics. We may provide these vendors with access to user information or they may directly collect your information to carry out the services they are performing for you or for us. Third-party analytics and other service providers may set and access their own tracking technologies on your device and they may otherwise collect or have access to information about you, potentially including personal information, about you. We are not responsible for those third party technologies or activities arising out of them.
We may also work with certain third parties to provide us with information regarding traffic on the Service to serve advertisements elsewhere online, and to provide us with information regarding the use of our website or services and the effectiveness of our advertisements. These third parties may automatically collect information about you using their own cookies or other technologies, or may otherwise collect or have access to, information about your visits to this and other websites, your IP address, your ISP, the browser you use to visit our website and other usage information. Information collected may be used, among other things, to deliver advertising targeted to your interests and to better understand the usage and visitation of our website and the other sites tracked by these third parties.
If you would like more information about this practice and to know your choices about not having this information used by these companies, you may visit: http://www.aboutads.info/choices (for website users), http://www.networkadvertising.org/managing/opt_out.asp (for website users), http://youronlinechoices.eu/ (for users in the EU), or http://youradchoices.com/appchoices (for mobile app users).
Cookies Policy and Statement
When you visit the Service, we may place a temporary “session” or a permanent cookie on your computer that will allow us to customize and enhance your experience at the Service, make improvements to our Service, or to report Service activity. Our session cookies are not permanently stored on your computer and expire when you leave. Permanent cookies are issued to Service visitors who link the Service from a search engine and are used only to permit A Perfect Smile Orthodontics to attract qualified users to the Service. Our cookies are not used to send spam. We store cookie information in aggregate form and use the aggregate information to make improvements to the Service or in internal reports on Service activity. You may opt out of allowing cookies to be placed on your computer. Refusing cookies disables our ability to include information about your visit in our regular monitoring of Service traffic.
Cookies and Similar Technology Policy
What are cookies?
A cookie is a small amount of data sent from a web server to your browser and stored on your computer or mobile device’s hard drive while you are viewing the website. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our website. This type of information is collected to make the Service more useful to you and to tailor your experience with us to meet your special interests and needs. We use and store this information to provide you with more personalized and customized online services and to make our site more convenient, useful, valuable and appealing to you.
We use cookies served directly by us to your computer or mobile device, which we use to recognize your computer or mobile device when it revisits our website; and (2) third party cookies, which are served by service providers on our website, and can be used by such service providers to recognize your computer or mobile device when it visits other websites.
Cookies we use
This website may use the following types of cookies for the purposes set out below:
We use Google Analytics. Google Analytics uses its own cookies. You can find out more information about Google Analytics cookies and about how Google protects your data here. You can prevent the use of Google Analytics relating to your use of our Site by downloading and installing the browser plugin available here.
Social Media Cookies These cookies are used when you visit any public APerfectSmileOrthodontics.com page. A social networking website such as Facebook, Twitter or LinkedIn can record that you have visited this page and could use this information to serve you relevant ads that are in compliance with platform advertising policies.
Disabling cookies
If you decide at any time that you no longer wish to accept cookies from our services for any of the purposes described above, then you can typically instruct your browser, by changing its settings, to remove or stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. In order to do this, consult your browser’s technical information (instructions are usually located within the “settings,” “help” “tools” or “edit” facility). Many browsers are set to accept cookies until you change your settings.
Further information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit www.allaboutcookies.org.
Sites We Link To
If you choose to use any of the links we provide to other websites. Protection of your privacy at those other sites will be governed by the privacy policy at that site. We’ve taken special care selecting the companies that are accessible through our website to try to ensure that they respect your privacy as we do, but please take the time to read the privacy policies at their sites.
What Should Parents Know About Children?
We understand the importance of protecting children’s privacy in the interactive world. We do not knowingly collect personal information from children under the age of thirteen (13) without parental consent. If you are a child under 13 years of age, you should not send any information about yourself to us through the website.
In the event that we become aware that we have collected Personal Information from any child, we will dispose of that information in accordance with the Children’s Online Privacy Protection Act and other applicable laws and regulations. If you are a parent or guardian and you believe that your child under the age of 13 has provided us with information without your consent, please contact us at info@APerfectSmileOrthodontics.com, and we will take reasonable steps to ensure that such information is deleted from our files.
Changes to this Policy
If we make any changes to this Privacy Policy, we will let you know the effective date of the changes and you can contact our Webmaster if you would like to know more about what’s new. If you have any questions or comments or receive any unwanted email from this Service, please contact our Webmaster via e-mail at lisa@cookprofitabilityservices.com.